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Digital Menu · Arkan Mall · 2024

Odoriko.

A touch-first digital menu for a high-end Japanese restaurant in one of Cairo's most prestigious addresses. Sashimi-grade typography. Tablet-grade performance.

Client

Odoriko · Arkan Mall

Year

2024

Role

Solo · Design + Build

Type

Digital Menu · Bilingual

01 · The brief

The menu is the first dish.

Odoriko sits in Arkan Plaza — premium territory, premium expectations. The QR-code-PDF approach that most restaurants get away with would have actively cheapened the brand. They needed something that felt like part of the meal.

02 · What I built

Touch-optimized.
Bilingual.
Built to last.

Tablet-first interaction model — every tap zone sized for a thumb, every transition tuned for touch latency. Bilingual EN / AR with full RTL support and a one-tap toggle. Allergen system ((D) Dairy, (N) Nuts, (V) Vegetarian, (S) Spicy) baked into the data model so updates propagate everywhere. Performance budget — every dish image hand-compressed; the heaviest section loads in under 800ms on the restaurant's WiFi.

  • WordPress · headless-style
  • Elementor · custom blocks
  • Bilingual EN / AR · RTL
  • Tablet-optimized
  • Image compression pipeline
03 · The typography

Quiet dish names.
Loud presence.

Premium hospitality menus get the typography wrong almost universally — too small, too apologetic. The Odoriko menu treats every dish name like a heading. Generous size. Generous spacing. The descriptions whisper underneath. Allergen indicators ride at the end, where the eye expects them.

Breakfast Sushi From the Wok Dim Sum & Bao EN | عربى
Salmon Nigiri (D) (N)

Fresh salmon over hand-formed shari, brushed with house nikiri.

240 EGP
Tuna Tartare (S)

Akami tuna, yuzu kosho, avocado mousse, crispy taro chip.

320 EGP
Matcha Tiramisu (D) (V)

Uji matcha, mascarpone cloud, savoiardi soaked in roasted hojicha.

180 EGP
Result

A menu that matches
the plate.

Servers stopped apologizing for the tablet. Guests started ordering from sections they'd previously skipped. The menu became part of the meal experience — not a hurdle before it.

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